Coupons drive the success of mobile commerce

Coupons drive the success of mobile commerce

Mobile commerce has grown significantly and, moreover, very rapidly. In just three years it has gone from representing 3% of the volume of e-commerce to reach 11%, according to data from comScore. Excluding figures related to travel and tourism, the total amounts to $ 18.6 billion. Current mobile trends, including coupons, apply significantly, and will lead these […]

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