• The evolution of Advertising. Digital marketing

    The digital marketing is a form of marketing that is based on the use of technological resources and digital media to develop direct, personal and causing a reaction in the receiver communications. Fundamentally, digital marketing uses and is present in media such as the internet, mobile telephony, digital television and even video games.

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  • Social networks are useless!

    “Social networks are useless.” I have heard this expression in many professionals who believe that communication plans in social media are ineffective or unprofitable. And they do not lack reason, since social networks are tools that will only be useful to us without really knowing how to manage them, manage them and we know our market and […]

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