• What Is Electroless Nickel Plating?

    In some industries, few things made from solid material such as plastic or metal are made and delivered as they stand, because without some sort of protection they simply wouldn’t withstand the elements or environment they are in – which means they would have an unsatisfactorily short shelf life. The solution is to protect them […]

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  • How to define a buyer persona

    Defining a buyer persona helps you to identify the attributes of your ideal customer. This will be based on your industry sector and data regarding your current customers and aids in understanding the demographics so that the content and campaigns you create are engaging and effective. Image Credit Why are buyer personas useful? Buyer personas […]

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  • What is biomass?

    In this article we take a look at the definition of biomass, its importance in today’s world and how open fires and woodburning stoves are playing their part in this green energy production. Image Credit Definition In essence, biomass is fuel from organic materials, creating electricity and other forms of power; it is both renewable […]

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