• Extreme Ping-Pong Anyone?
    in: Tips and Ideas  | 

    Extreme Ping-Pong Anyone?

    Chinese beer brand Tsingtao is sponsoring ping-pong tournaments for businesses – no members of the public allowed. The excuse is team-building and networking, but the real reason is to drink beer and get to see the rough side of ping-pong. Ping Pong Fight Club – Yes, Really! Image Credit Not for nothing are these evenings […]

  • Healing contents How to separate the grain from the straw
    in: Digital Marketing  | 

    Healing contents: How to separate the grain from the straw

    Every day, huge amounts of information are sent to the online medium, which is a volume that can not be assimilated by any of us. However, content is the foundation of any online marketing strategy. Therefore, it is necessary to manage the information, classify it and extract the most important elements, with a double purpose: To be […]

  • The big brands suspend in customer service through the Social Media
    in: Business  | 

    The big brands suspend in customer service through the Social Media

    A new experiment goes back to show how even the big brands ignore the requests of their customers through social networks.  This experiment, carried out by Software Advice in collaboration with CIO, was intended to verify the efficiency, quality and speed of the customer service of the major brands of mass consumption. To this end, 14 […]