Writing a business plan is as wide a field as establishing the business itself. It is interesting to note that despite its criticality in the larger picture, it is often neglected by most entrepreneurs and this has a serious impact on how their plans actually take off in the long run. Writing a high-quality business plan includes planning for almost all of the integrities like web content, sales letters, reports, memos and press releases. While there are numerous detailed guides on how to write a business plan, in terms of structure, very few articles provide insight on what creates the content more acceptable for reviewers of the business plan. In this article, we will consider the basic principles of writing for business plans, and explaining their relevance to different contexts. Continue reading Essentials of improving the quality of a Business Plan