It is true that electronic commerce is growing at a frenetic pace. The latest report presented by the United States Department of Commerce showed an increase of 15.7% in the second quarter, compared to the same period last year. However, the fact remains that customers still prefer to buy in physical stores. The 92% of shopping is still done offline.
We can not deny the own advantages of stores, with which e-commerce can hardly compete, such as the immediate release of purchase, to touch before buying, or the fact that it is the traditional way of trade; whose rules established they are well known by customers. Continue reading Is it growing ecommerce as it should or could be expected?→
Can a small company a foothold in the market without being Amazon ecommerce or none of the major industry? The answer is yes: an SME can be done with your niche market, with consumers and with their share of benefits of e-commerce pie. Just play your cards right.
Obviously, the big players in this market have it much easier. For them there are many more facilities thanks to its muscle. They can negotiate directly with distribution firms, for example, for not only prices but also improvements in the speed at which products reach the consumer or customization mode shipments. Being a large company guarantees virtually appearing in the media and make everyone talk about the things they sell, how they do or good qualities of service.
As we know that the online retailers are totally Depending on in mobile marketing and redesigning. The redesigned sites are following many trends like to publish sites, entertaining sites, Mobile applications. The eCommerce, Magento, sophify, and WooCommerce on WordPress can have maximum influence in online shops designing. Continue reading eCommerce Marketing Trends→
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